Frank Morrisroe, President
Frank A. Morrisroe, as president of Equiant Financial Services, is considered an accomplished senior executive with a strong affinity
for technology and a keen business sense for the application of emerging products to add value and expand markets. He has served as president of
Equiant since 2005. While possessing a proven talent for identifying core business needs and translating those needs into operational deliverables,
Frank maintains that strong relationships with his customers has always been the focus of his success. "Every success and accomplishment that I and
the talented people around me have achieved can be credited to an unwavering emphasis on customer service." Frank has had an extremely versatile 30
year career in the hospitality, lodging and timeshare sector, with a strong emphasis on technology, sales and marketing, cross-functional management,
experience backed judgment and operational expertise.
Frank's professional experience has included equity partnerships, senior level executive and consultancy roles. Before serving as president of
Equiant, he served as president of Resort Condominiums International (RCI Exchange Network) for North America.
Prior to RCI, Frank also served as president of Sulcus Hospitality Group, an organization that orchestrated the acquisition and management of
Lodgistix (hospitality software company), Squirrel (restaurant software company) and NRG (energy management systems).
Frank and his talented executive team's drive have established Equiant as the strongest financial servicing company in the timeshare market
space. The collective vision at Equiant is to become the leading servicer of commercial and consumer credit across multiple business spectrums.
Frank strongly believes that "For the first half of your life, you tend to focus on success at almost any cost. For the second part of your
life, you seek significance." It is with this philosophy, that Frank works, plays and stays outwardly focused. Frank has been involved and had
great success with several charitable organizations such as the Muscular Dystrophy Association, assisting in raising millions of dollars to help
others. A Marine Corps veteran, Frank is proud to be an American and to have the opportunity to live in a country where success and significance
are achievable for everyone who has the drive and tenacity to "go for it".